Electric bike start-up HumanForest caps busiest month of May with 150,000 trips made in London

Tuesday 07 June 2022 14:35

HumanForest recorded 150,000 trips made in May – its highest level on record. (Photo/HumanForest)

Electric bike start-up HumanForest recorded its busiest month ever, with 150,000 trips made in May across London.

Ridership in May jumped from the 40,000 and 80,000 recorded in March and April respectively.

“The huge growth in e-bike use in London is credited to local councils who have worked tirelessly to bring programs like HumanForest to their residents,” said chief executive Agustin Guilasasti.

“By offering 10 minutes of free parking per day at our virtual bays and training academies, HumanForest makes cycling accessible to everyone.”

Called the “Spotify of micromobility”, HumanForest has carved out a market niche for itself by adopting a partnership-based advertising revenue model, which allows it to offer the first 10 minutes for free.

Since commencing operations in the capital, HumanForest has expanded its reach from Islington and the City of London to include almost all of central London, with the exception of Westminster.

The company, which plans to expand to other cities in Europe, made headlines last year when it raised £2.3m in pre-Series A funding, raising its valuation from £10.2m to £32m in the space of two years since its founding. .

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